Monday, April 6, 2015

Why Your Next Postcard Design Could Come From Etsy

What makes postcard designer ZeusVintage noteworthy is the web platform they use: Etsy.

The Doncaster, England designer creates custom postcard layouts for hire, or "bespoke postcard design" as they say.   And if their web examples reflect the typical fair, then we'd say 'thumbs up'.

The Etsy platform is traditionally used by artisans and craftsmen, but not so much by print designers. 

The selection of Etsy reflects a trend where print designers are looking for new ways to promote themselves digitally, and web platforms like Etsy are happy to accommodate them.

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ZeusVintage offers postcard design via Etsy:




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Recently, Amazon has started promoting local businesses and now offers plumbers and electricians.   For Amazon, print designers and graphic artists are not far behind.
 
As designers 'break out' of the traditional web platforms, one wonders if this is an experiment that will stick.   The months ahead should prove interesting, as ecommerce continues to re-invent itself.
 
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