Since designers really can't run down to the Hallmark Store and pick up a packet of Christmas cards, the holidays have become an opportunity for them to show us what they've got. It's neat to see what can be done with a postcard.
I get a kick from the Christmas postcards from slimaq designer Aleksandra Woldańska-Płocińska. Sure, they're put together with wonderful graphics. But it's great to see Aleksandra's personality come through in every card of the series. It reminds me of how designers can create identity. And how, when they've hit the mark, designers don't even need to include a logo. -1-
One of my favorite sites for finding consistently good postcard layouts is inkd.com . They offer a marketplace for templates and customized layouts from dozens (maybe hundreds?) of artists.
Here is a postcard design from Octavian Belintan who shows the power of a very basic color palette. The layouts make me want to go out and start up a landscape design business!
Designer Nicole Tan's collection of postcards helps show how it's done. Here are the front sides from her collection, based on signage she found around town (Nottingham).